Wrangler Has Introduced a New Clothing Line Aimed at the College Market
August 24, 2022
Wrangler has unveiled the release of its latest line of licensed college-themed clothing, and has partnered with both current and former University of Texas (UT) at Austin student athletes to promote the collection to alumni, supporters, and students.
To create the Collegiate Collection, Wrangler teamed up with Colosseum Athletics, a top manufacturer of college-themed apparel that holds over 700 licensing agreements with universities and colleges throughout the country, as well as the Collegiate Licensing Company, a company that specializes in college sports licensing and branding.
During September, Wrangler will introduce custom gear for 31 additional colleges, such as:
Auburn University
Florida State University
Iowa State University
Louisiana State University
Michigan State University
Mississippi State University
North Carolina State University
Purdue University
Texas A&M University
Texas Christian University
University of Alabama
University of Florida
University of Mississippi
University of Nebraska
University of Oklahoma
University of South Carolina
University of Tennessee
The Wrangler Collegiate Collection will be available for purchase on Wrangler.com as well as in prominent retail stores like Dick's Sporting Goods, Academy Sports + Outdoors, Rally House, Fanatics, and Kohl's, in addition to select university bookstores.