What is Collegiate Licensing?
Collegiate licensing is the process of colleges and universities granting permission to entities (organizations, individuals) to use their trademarks (name, logo). An example of collegiate licensing is when UCLA grants permission to Nike to create UCLA branded footwear. More
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How to get a Collegiate License
The first step in the process of obtaining a collegiate license is to confirm there is interest in your product from both the school and the retailers that sell the school’s licensed product. If there’s interest, your next step is the application process with the school’s licensing agency. More
Collegiate Licensing Royalty Rates
San Diego State University 13%
Ball State University 12%
Florida Atlantic University 12%
Colorado College 10%
Drake University 10%
Eastern Washington University 8%
UNLV 12%
Miami University 12%
View a complete list of royalty rates here
Top Selling Universities and Vendors
The University of Texas, Austin
The University of Alabama
University of Notre Dame
The University of Michigan
University of Kentucky
Louisiana State University
University of Florida
View the complete list here
Collegiate Licensing News
Collegiate Licensing Company and UNC Partner to Present the Carolina Argyle Product Offering to UNC Fans
February 19, 2026
The Athletics department of the University of North Carolina, in collaboration with their collegiate licensing agency, the Collegiate Licensing Company, has introduced what they’re calling the Carolina Argyle Collection, described as a fashion forward product program displaying the forever popular argyle pattern that is so very associated with the Tar Heels. More
September 17, 2025
Affinity Licensing Partners with the University of Northern Iowa for Trademark Licensing
September 3, 2025
Collegiate Licensing Company Partners with Shippensburg Introducing New Athletic Logo
August 28, 2025
CLC Licensing and Stetson Introduce Western Style Hats with College Brands
August 26, 2025
UCLA Basketball First to be Confirmed for New 2K College Basketball Video Game
About Collegiate Licensing World
Collegiate Licensing World is Your Source for Collegiate Licensing Insights and Data.
At Collegiate Licensing World, we’re passionate about creating an open community for those involved in the collegiate licensing industry, we hope that you find Collegiate Licensing World to be a source of information that strengthens your connection to the collegiate licensing industry.
Collegiate Licensing World was created and founded by a former Trademark Licensing Manager for a large California research university. More
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